After having deregulated in this sector, yield management was extended to the hotel and then to a large number of services (freight transport, car rental, industry, telecommunications, leisure activities, media), because the financial results it brings are real.
This book clearly describes the methodological and strategic foundations of yield management hotels. The major capacity management models used in air transport and hotels are presented, accompanied by numerous numerical applications and corrected exercises. Finally, it proposes a concrete approach to the effective implementation of such a system.
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